Stop Guessing.
Start Knowing.
Your product is in thousands of TikToks, Reels & Shorts, but you're blind to 99% of the conversation. Manually watching videos and reading comments is impossible. We analyze every frame, every comment, and every emerging trend at scale. We turn the chaos of unstructured video into your clearest signal, showing you exactly what your customers are thinking, saying, and doing—in real-time.
Automatic GPC and GTIN classification
Go Beyond Likes. Understand the Why.
A video with 2 million views is just noise. The true signal is buried in the entire context. Our AI analyzes the complete picture—the video's content, the caption, the audio used, and the viral trends—in addition to every last comment. We synthesize all of it to understand the real conversation, deciphering sarcasm, purchase intent, and hidden complaints. Finally, you can stop counting views and start quantifying why people love your product, pinpointing the features they hate, and finding your most powerful user-generated testimonials.
Virality Analysis
Catch the Next Wave Before It Breaks. By the time you spot a trend, you're already too late. Our platform doesn't just report on what was popular. It analyzes the raw audio, visuals, and text to identify the next viral sounds, challenges, and user needs as they form. Stop chasing trends and start creating them with data-backed confidence.
Data Transformation
We Turn Unstructured Chaos into Your Competitive Edge. Your traditional analytics tools are blind. They see "views" and "shares." Our platform sees "a 28-year-old user in Chicago complaining that your product's packaging is hard to open." We transform millions of unstructured data points from videos and comments into a clean, structured database you can actually query. This isn't just metadata; it's the voice of your customer, quantified.
API / Integration
Pipe Real-Time Insights Directly Into Your Workflow. This invaluable data shouldn't live in another siloed dashboard. Our powerful, flexible API feeds this stream of structured sentiment and trend data directly into the tools you already use. Enrich your product roadmap, fuel your BI platform, and automate your marketing engine with the most powerful dataset on the internet: the unfiltered voice of your customer.
3201
45
796
Video 1 of 3
Video Analytics
Current Video
Video 1Likes
3201
Comments
45
Views
190.3K
Saves
796
Metadata
Hashtags
Our AI transforms social media to structured data
Products Detected (4)
Apple
PositiveiPad 10th Gen
Variants: 10.9-inch display, USB-C charging, A14 Bionic chip
GPC-Class: 10006276 - tablet computer
⏱ 0:01-0:15
Apple
Highly PositiveiPad Air
Variants: Air 11, Air 13, M2 chip
GPC-Class: 10006276 - tablet computer
⏱ 0:16-0:28
Apple
Extremely PositiveiPad Pro M4
Variants: M4 chip, OLED display
GPC-Class: 10006276 - tablet computer
⏱ 0:29-0:45
Apple
PositiveiPad mini 7
Variants: 8.3-inch display, Compatible with Apple Pencil Pro
GPC-Class: 10006276 - tablet computer
⏱ 0:46-1:00
STEEP Insights (4)
Price-Performance Ratio and Budget Options
The content creator presents the iPad 10th Generation (10.9-inch display, USB-C) as the easy-to-recommend budget tablet for casual users. Despite the older A14 Bionic chip, it is described as sufficient for entertainment and casual gaming and often available on sale.
Important for Category Managers: The entry-level segment is kept competitive through attractive sales promotions ('deep sales') and basic features (USB-C), even though the chip is outdated.
⏱ 0:00-0:15
Product and Performance Differentiation in the Mid-Range Segment
The iPad Air 11 or 13 with M2 chip is highlighted as the best balance of performance, thin and light design, and value, suitable for multitasking and creative use (drawing) and as one of the best purchase recommendations in the current lineup.
Shows the establishment of powerful M-chips in the mid-range segment, which blurs the line between Air and Pro models and appeals to semi-professional users.
⏱ 0:15-0:28
Convergence of Tablets and Laptops (Computing Power)
The iPad Pro M4 is positioned as Apple's most powerful and 'best-looking' tablet for power users and creators. It is described as faster than most laptops and equipped with an 'incredible' OLED display, serving primarily as a laptop alternative.
Confirms the trend of marketing high-end tablets as replacements for traditional laptops, supported by extreme performance (M4 chip) and superior display technology (OLED). This is crucial for product strategy.
⏱ 0:28-0:45
Demand for Ultra-Portable Devices and Niche Applications
The iPad Mini 7 (8.3-inch) is named as the ideal choice for users looking for an ultra-compact device they can take anywhere. It is good for media consumption and compatible with the Apple Pencil Pro for notes and drawing.
Highlights that despite the trend towards larger screens, a market segment exists for small, high-quality, highly mobile devices used primarily for specific applications like reading, note-taking, and travel.
⏱ 0:45-1:00
Dashboard
Volume
2,847
clips analyzed
📈 +12.5%
Views
1.2M
total reach
📈 +8.3%
Avg Sentiment
7.2
out of 10
📉 -2.1%
Spike Alerts
5
trending topics
Filters
📅 Date Range
🌐 Sources
🌍 Country/Language
📊 Sentiment Over Time
Stacked sentiment analysis across all clips
Video Categories
Battery Life
Users consistently praise the extended battery performance, with many reporting all-day usage...
Packaging
Mixed reactions to the new eco-friendly packaging design. Some appreciate sustainabil...
Build Quality
Strong positive sentiment around durability and materials. Users highlight the premium feel an...
Shipping Speed
Recent complaints about delayed deliveries and inconsistent shipping times across different...
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Analyze sentiment trends
Your sentiment has improved by 4% over the past week...